THE LAB
Michelle Shin
Creative Strategist &
Multidisciplinary Performer
A creative practice spanning Creative Strategy, Editorial Design, and the Performing Arts.Let's put your ideas in motion and make an impact together!

IN THE LAB
A CREATIVE PRACTICE IN MOTION
PHOTO CREDITS
Ryan Maxwell Photography · Mikail Faalasi · Dance Exchange
I experiment across various disciplines to keep growing as a multidimensional creative.This evolving practice isn't just about chasing a highly polished final product, but rather the ongoing discipline of showing up, learning, and remaining curious.
These photos highlight recent explorations in improv, theatre, adaptive dance, and movement.
creative strategy
BRAND & CONTENT Development
I develop brand narratives and content for organizations across corporate, nonprofit, and arts settings. My work brings creative ideas from concept through development and delivery.HIGHLIGHTS: Cross-functional initiative delivery and enterprise planning at Boston Consulting Group and Booz Allen Hamilton | Brand repositioning and visual identity across corporate, impact, and advisory organizations
Editorial Design
Storytelling & visual communication
I turn complex ideas into clear, engaging stories and visual communications. My work spans graphic design, editorial content, and creative materials for corporate, nonprofit, and arts organizations.HIGHLIGHTS: Grants Review Panelist for two consecutive years at the DC Commission on the Arts & Humanities | Collateral design in collaboration with the Global Food Institute at George Washington University
performing arts
Stage, Voice & Screen
I am a bilingual (English/Korean) performer working across stage acting, commercial voiceover, and screen-based work. My practice spans theatre, voice, and commercial performance.HIGHLIGHTS: Theatre Washington Mentorship Cohort (2026) | Macbeth production at The Theatre Lab | Principal Bilingual Voice Talent for a confidential tech client | Photoshoot with a confidential global hospitality brand
let's team up!
I love connecting with new people to swap ideas and figure out fun ways to collaborate. Reach out about work, creative experiments, or whatever you're thinking about!